01Multi-agent campaign system
ZS Associates · US pharmaPharma Marketing Asset Studio
$1M revenue influenced · 66% less manual effort
A pharma campaign content system that combines specialist agents, hybrid retrieval, and quality evaluation to turn a campaign brief into grounded marketing assets.
- Generate campaign assets from a brief and retrieved brand context
- Coordinate specialist steps with agent handoffs and tools
- Track 10+ quality metrics; response quality improved 38%
HIGH LEVEL DESIGNSELECT A STEP TO EXPLORE
STEP 01 / 05Campaign brief
Channel, audience, objective
RUNTIME / SYSTEM LAYER
OpenSearchLLM evaluation framework10+ quality metrics
From the constraint
to the system.
Designed the multi-agent flow and retrieval integration, then built evaluation coverage around the quality dimensions that mattered in production. The evaluation framework tracked 10+ metrics; response quality improved 38%, with production errors reduced by up to 50%.
END-TO-END PATH
01Campaign brief
02Orchestrate task and tools
03Retrieve relevant brand context
04Generate channel-ready asset
05Evaluate quality and grounding